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Hard Rock Bet awards new Tesla for second time ever from loyalty rewards

A Florida resident exchanged 4.9 million Unity Points for a 2026 Tesla Model Y, just a few months after Hard Rock Bet first awarded the prize.

ByUpdated: May 14, 2026 7:30PM UTC . 3 min read
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Loyalty certainly has its rewards, and no one may be able to speak that truth more than a Florida-based Hard Rock Bet customer, who drove away in a brand new car courtesy of the company's loyalty rewards program. Claim up to $1,000 in lossback casino credits and up to 500 bonus spins for the Cash Eruption slot with the Hard Rock Bet Casino promo:

Hard Rock Bet awards new Tesla for second time

According to Hard Rock, a Florida resident redeemed 4.9 million Unity Points – a rewards program found at Hard Rock Bet Casino online – for a 2026 Tesla Model Y via the Hard Rock Bet Rewards Store.

It marks the second time a Hard Rock Bet customer cash in Unity Points for a new car, with another Florida resident doing the same in January following two years of the prize going unclaimed in the Rewards Store.

The Tesla Model Y reward has long been one of the most aspirational prizes for Hard Rock Bet customers. Now with two residents redeeming points for a car, Hard Rock said in a statement that it represents another major milestone for the loyalty program and "highlights the continued growth" of the online Rewards Store.

How users can take advantage of Hard Rock Bet Unity Points

Hard Rock Bet has continually enhanced its Rewards Store over the past few months, expanding its selection of premium merchants and upgrading redemption options for players.

In that time, customers have redeemed Unity Points for things like:

  • Eric Clapton guitars
  • Luxury watches
  • Hard Rock Bet Bumpboxxes

More recently, the company has added Hard Rock-branded World Cup jerseys, complementing a collection of other prizes such as high-end electronics and, of course, new cars.

Getting in on the action is simple for users of the real money online casino. When they create an account, they are automatically enrolled in the Unity loyalty program. Each time they play casino games online, they can earn Unity Points that can be redeemed not only for the aforementioned prizes but also at participating hotels, casinos, cafes and more.

Customer loyalty doesn't end there, however. Hard Rock Bet Casino also features Legendary Reward Drops, which deliver personalized rewards each week.

Receive up to $1,000 in lossback casino credits and 500 bonus spins with the Hard Rock Bet Casino promo:

Responsible Gaming

Hard Rock Bet Casino provides many options and resources to allow users to game responsibly. Hard Rock Bet offers many options, such as the ability to take timeouts and voluntary self-exclusion measures. Users can also take advantage of problem gambling helplines, such as 1-800-MY-RESET, and you can get more information on problem gambling assistance inside the Hard Rock Bet Casino app.

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Grant Lucas
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